Realising the potential of the London 2012 Olympic Games and Paralympic Games
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Communication plays a key role in raising the profile of the London 2012 Games and its significant benefits.
Rising to the Challenge is the overarching brand used by Nations and Regions East to support all communications activity.
There are a whole host of ways in which to get involved in London 2012, regardless of your age, interest or where you live and Rising to the Challenge is committed to promoting the breadth of the opportunities available.
Download Communication Action Plan 2010/2011
23 Feb 2012
Added 13 Dec 2011
As we enter the last, and highest profile, year of the London 2012 Cultural Olympiad this short summary pulls together some things you might like to do in the coming months.
Added 13 Dec 2011
As we are about to welcome the new year this update brings you London 2012 related culture news. In the new year we will be bringing you more regular updates. We will be making more announcements about the Cultural Olympiad and London 2012 Festival programme in coming months.
In the meantime we wish you season’s greetings and an extraordinary 2012.
Added 13 Dec 2011
The London 2012 Festival, the finale of the Cultural Olympiad will run from 21 June to 9 September next year. Details of some of the projects that will be part of this Festival are included in this document. Final programming for the Festival will be announced in the Spring.
08 Dec 2011